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HBO · Sony · Meta Built at TVGla

Filters & AR Games

Retail quizzes, camera effects, and social lenses.

Selected AR work with TVGla, including The Batman’s Riddler’s Trap, a Superman quiz with AR selfies, games, and social lenses.

My work

WebAR, games, and social lenses

Selected campaign interfaces: a Superman quiz and The Batman’s AR entry artwork.

The brief

These campaigns used quizzes, games, and camera effects to connect entertainment properties with retail and social audiences. A physical display or a social lens became the starting point for an interactive experience.

My contribution

I worked across WebAR, social lenses, games, and retail activations with the TVGla team, helping turn campaign concepts into interactive experiences.

Result

The Superman experience combined a quiz with AR selfies, while Riddler’s Trap connected retail campaign artwork to an AR entry point. Together with the games and social lenses, these examples show the different interaction formats I worked on with TVGla.

How it works

The collection includes The Batman’s Riddler’s Trap, a Superman retail quiz with AR selfies, AR Sigil Quest, a basketball game, and social lenses. The browser experiences use WebAR and 3D rendering; the social work uses Snapchat lenses and Instagram filters.

The Batman Riddler's Trap retail AR campaign artwork and QR entry point
The Batman campaign artwork introducing The Riddler’s Trap AR experience.
Superman retail AR quiz screen
Superman retail AR quiz screen

Created with the TVGla team.