HBO | Max · 2025
The White Lotus WebAR
WebAR that records and encodes a shareable MP4 — entirely in the browser.
A White Lotus AR experience where fans record themselves in the scene and walk away with a real MP4 — captured, encoded, and muxed entirely client-side with WebAssembly. No upload, no server-side rendering queue, no waiting: the phone does all the work. It shipped as the season 3 'Reveal My Aura' campaign across Max and Verizon point-of-sale.
- In-browser MP4 recording via WASM mp4-muxer
- No server round-trip — encoding happens on the device
- Shareable video output straight from a web page
